Below are the detailed steps on how to create Facebook Ads that are optimized for conversions to help promote your Amazon product with the use of My Seller Pal.
1. Create your landing page on My Seller Pal. For detailed steps on how to do so, please click here.
2. Copy your pixel from Facebook. To do this, follow the steps below.
- Go to your Facebook Manager Page. Click on the three lines beside "Business Manager". And click on "All Tools".
- Under "Events Manager" and click on "Pixels".
- Click on "Set Up Pixel".
- Click on "Manually Install the Code Yourself".
- Copy the entire code.
3. Enter your Facebook Pixel in the "Scripts" field of your My Seller Pal landing page and click on "Update Page".
5. Enter your Facebook Pixel in the "Thank you Page Scripts" and click on "Save Promotion".
6. Copy the "Thank you Page URL" from the Promotion page.
7. Go back to your Facebook Business Manager and click on "Custom Conversions".
8. Click on "Create Custom Conversions".
9. Paste your "Thank you Page URL" in the "URL Contains Rule". In the "Category", choose "Add to Cart". Name your Custom Conversion.
10. Create a Facebook Ad with the objective "Conversions" using the conversion you just created.