My Seller Pal Email Autoresponders Supported Variables

Below is the list of supported variables that you can use on your autoresponders. Use them to let My Seller Pal automatically populate the applicable data.

[product_name] - will populate the name of the product purchased.

[product_thumbnail] - product thumbnail (75px high)

[order_id] - will show Amazon Order ID

[feedback_link:your text] - Links to Seller Feedback for the order. Edit "your text" to something you want your customers to see.

[product_review_link:your text] - Links to leave a product review for the product. Edit "your text" to something you want your customers to see.

[asin] - Purchased ASIN. Useful for any additional gaps we don't cover.

The below variables are no longer supported which is a result of Amazon's effort to stop sellers from having access to customers' personal information. Instead of customers' names, your emails will show "Amazon customer".

[buyer_name] - will populate the Customer's full name.

[buyer_first_name] - will populate Customer's first name.

We recommend no longer using these variables and altering your messages accordingly. We aim to help you create a sustainable, profitable Amazon business. Amazon has recently updated a policy that only allows sellers to use PII (personal buyer info) for tax and fulfillment purposes. This reduces the risk for Amazon and for you, to reduce your liability. In connection to this,  our system no longer tracks buyer names to comply with Amazon's policies. If you are using the variables above, you can remove or change or keep it as is and we inject "Amazon Customer" - in the marketplace language. This is a good move to reduce risk to your Amazon account and to stay compliant with Amazon's TOS.